
Workshop
here's the
Real-world case studies from globally recognized brands to help illustrate key concepts.
Practical, hands-on sessions focused on applying what you learn to your unique business.
Expert instruction from seasoned professional with over 30 years experience in sales & marketing working with SMEs.
Workshop-style course designed to equip you with everything you need to generate leads, grow your business and improve your profits.
Agenda Breakdown
Stage 1: Diagnosis
Learn how to understand your market better than your competitors so you can focus your messaging & promotions on the right audience.

STP: Market Segmentation, Targeting & Positioning.
Now that you understand your market, it's time to segment it based on their value, attitudes & behaviours.

The 4 P's are NOT dead!
Promotion, the thing most people think of they think of marketing is less than 10% of "marketing". Pulling any of these levers can make a huge difference to your results.

AI -The SME secret sauce
Global brands have large teams and big budgets, so how can an SME do marketing the same way? AI makes a lot of it faster, cheaper & easier.

It's time to build a brand.
No, your logo is not your brand. It's way more than that! Spend time on brand beach to learn about building a brand that generates profits for years to come.

Who should attend?
This workshop is designed for business owners, entrepreneurs, and marketing assistants who are tired of poor results and dealing with suppliers who over-promise and under-deliver. If you want to take control of your marketing and get real results - the workshop is for you.
You’re an entrepreneur wanting to ensure your idea is going to make money.
You’re good at social media so you've been thrown into a marketing role. It's time to level-up and become even more valuable with marketing plans that generate revenue and profit.
Only 10 spots available
Frequently ask questions
A Hawaiian Shirt, a laptop and a notepad. As this is a trial, we will be developing workshop materials for future participants which you will also have upon completion.
The workshop is a full-day event, lasting approximately 8 hours, including breaks.
No, but you will receive a full credit toward a future workshop.